PARTY: Guess Festival Collection Launch
VENUE: Guess, 605 N. Michigan Avenue
DATE: Thursday, April 4th
THE LURE: With festival season around the corner, style stars Guess debuted a new line of men’s and women’s pieces that are perfect for the Coachella-going, Lollapalooza-loving, Pitchfork-dancing crowd. And to intro the capsule collection, G&F teamed up with Teen Vogue and Guess for some fun in the sun. Well, virtually, at least. Guests loved the Xioto photobooth with dessert backdrop. And they also enjoyed complimentary hair chalking and mini-mani’s while sipping on a refreshing watermelon spritzer. G&F’s contributing Fashion Editor Helen Berkun hosted the Michigan Avenue event—styling herself in favorite pieces from the collection. Happy Festival Season! >>