Dana LoiaDana's Bakery
For our Halloween issue, weâ€™re going behind the cauldron with Dana Loia of Danaâ€™s Bakery to talk about her spooktacular candy corn macaronâ€”and a few other Halloweens of past. Not only are Danaâ€™s macarons ridiculously delicious, but the brand oozes a sweet vibe and an inspiring start. Dana wasnâ€™t always a macaron maven. She ditched her career as a photo editor, enrolled in the New York Institute of Culinary Education and opened her NY-based shop to bring her colorful creations to life. Danaâ€™s Bakery brings a unique sensory experience by rethinking the traditional French macaron with an American twist with a comforting sense of nostalgiaâ€”think edible glitter, orange creamsicle and sâ€™mores, oh my!
We dish with Dana on playing dress up, her slight candy corn obsession and pickingâ€”if she can!â€”her favorite macaron flavor.
BEAUTY MUST-HAVES>>Â scent: a handmade mix ofÂ MALIN + GOETZ MUSK and LOTUS ROOT // concealer: JOSIE MARAN ARGAN CREAMY CONCEALER CRAYON // face: NARS BRONZER in LAGUNA // eyes: YSL VOLUME EFFET FAUX CILS MASCARA // lips: MAYBELLIN BABY LIPS // nails: ESSIE TOO TOO HOT and HI MAINTENANCE // must-haves: KIEHL’S MIDNIGHT RECOVERY CONCENTRATE
Halloween is around the corner–whatâ€™s this yearâ€™s get-up?
Everyone is expecting me to be a human macaron. I should start working on my costume.
Okay then, weâ€™ll ask: which one would you dress up as?
Our Birthday Cake Macaron hands down. It is pink and purple tie-dye and covered in edible glitter!
Favorite costume ever?
Peg Bundy. Spandex is so comfy and big red hair is so fun.
Since weâ€™re talking all things dress up–whatâ€™s your go-to beauty look for Fall?
Leather everything! My go to look: skinny jeans, white tank top or band t-shirt and my black leather jacket. Strap on a pair of sexy shoes and your outfit goes from day to night.
We love the flavor of the monthâ€”tell us about it!
One of my favorite candies, nothing screams HalloweenÂ like candy corn. It seemed only natural to create a candy corn macaron as our October flavor of the month. It has a candy corn buttercream and actual piece of candy corn in the center.
Any previous history of candy meltdowns?
Never. I can honestly say I love candy and admit that I eat it all year roundâ€”not just on Halloween. I love Halloween because it is the only time of year where eating candy is somewhat acceptable!
How many candy corns can you eat before wanting to throw up?
Impossible. What a waste of perfectly good candy corn.
Can we play favorites? Whatâ€™s your favorite flavor of your creations?
Thatâ€™s like saying which child is your favorite. Impossible to answer as I love all my children (i.e. macarons!). Â It depends on what mood I am in. Fruity Cereal for breakfast. S’mores or Chocolate Molten when I am having a chocolate craving. And I always love the flavor of the month, because it is seasonal and I know it will only be around for a month!
You’re on a 24/7 sugar rush.Â What do you love about what you do?
IÂ count my lucky stars everyday. I get to wake up, create and do what I love everyday!
ShopÂ for your favorite new macaron flavor at DanasBakery.com