PHOTOGRAPHY BY MARIA PONCE,Â PONCE PHOTOGRAPHYâ€¨
CREATIVE DIRECTION BY D. GRAHAM KOSTIC | WRITTEN BY ELLE EICHINGER
Aaron Firestein might not have loved his nickname in collegeâ€”everyone called him Bucket (a long story he didnâ€™t dare delve into)â€”but when he started his artist-designed footwear brand while at school, the inevitable name for the brand rolled off the tongue: BucketFeet. For Aaron, the footwear company was something stumbled upon: his style is basic, but his shoes have always been a screaming advertisement of art. When he uploaded pics of his self-decorated canvas shoes to FaceBook, and the â€œlikesâ€ began translating to profits, Aaron saw an opportunity to draw attention to other self-made artists like himself. â€œI can totally relate to people who have the talent and desire to spread their work, but lack the resources to do so,â€ he says. â€œThatâ€™s where BucketFeet comes in. We love art and we think it should be spread more, along with the stories of the artists themselves.â€ (Luckily for Aaron, BucketFeet caught on. An artsy kid from Berkeley, California, he just wasnâ€™t cut out for a desk job.) Sharing the stories and work of under-funded artists is a noble campaign: everywhere else you look, arts programs seem to be taking the brunt of budget cuts. So Aaron invites artists from all over to create a pair of canvas shoes for BucketFeet, and he still creates pairs himselfâ€”in fact they sort of define his style. He lives in comfortable hoodies (again, not the desk-job kind of guy); â€œI donâ€™t like to be too showy,â€ he says. â€œExcept for my shoes.â€
AARON’S CLOSET: Pretty organized. Colorful and comfortable. Predominately hoodies, and â€œI like a good jacket.â€
AARON WILL NEVER PART WITH: â€œIn the early 80’s my parents sailed from Southern California to Hawaii and made these awesome shirts for themselves and their friends that helped out on the boat. I have a shirt with my dad’s name on it. I’ll never part with that.â€
AARON WEARS DENIM SHIRT BY H&M. PANTS BY D STRUCTURE.
SHOES BY BUCKETFEET.